Look, I've been known to be pretty dogmatic.
I do a pretty good job of painting a black and white picture,
but as a colorblind guy, I sometimes miss the subtleties.
(I may or may not have once said, "A banana?? You might as well eat a candy bar!")
I've been pretty anti-supplement
(though for some reason I've made personal exceptions for multi-vitamins and fish oil... which are definitely supplements).
I still firmly believe that popping a bunch of pills is not a shortcut to health;
AND I still firmly believe that for optimal health, there is no substitute for whole, nutritious foods, exercise, and lots of sleep.
There is a lot of space between optimal and terrible.
And that's where supplements come in.
Here's what optimal looks like:
If you're eating nothing but lots of vegetables, lean meats (and organs, some glands, and bone marrow), nuts and seeds, some fruit, little starch, and no sugar... if all of those foods are organic, additive-free, in-season, and your animals are being fed an optimal diet... if you're sleeping 9-10 hours per night... if you're working out 5-6 days per week... if in addition to your workouts, you're walking 5-10 miles per day... if you're mobilizing 10-20 minutes a day... if you're spending 2-3 hours outdoors every day... if you're limiting screen time and maximizing time and physical touch with family and friends... AND if you're doing things that make you happy and relieve stress...
Then you've got all your bases covered.
For the rest of us though, we need a little help.
All that stuff above is optimal. But if you're not at optimal (I'm definitely not),
then sometimes you need something to bridge the gap while you work in that direction.
Our staff has been testing out some supplements over the last few months,
and we've learned that a) they're not all garbage, and b) there are a few that we like.
We're going to be slowly rolling out some options this fall
so that you have more choices available to you.
(Here's our promise: We will never try to get you to sell supplements for us, and we will never sell a supplement that we haven't personally tested first.)
I've become convinced that supplements have their place.
Is a shake as good as vegetables, walnut oil, and wild salmon? No.
But it's a hell of a lot better than a McDonald's drive-through.
Is an energy packet for your water as good as 9 hours of sleep? Also no.
But it's worlds better than a Red Bull.
We care way more about progress than perfection.
And we'll do whatever we can to help you move forward.